The Referee Who Scored Big in Business

Meet Jamie Robinson, the Fifa referee from Portadown who is making waves in the business world. Jamie recently acquired a football-related company and is now the co-owner of an English firm that sells assistant referee electronic flags. He and his business partner made a significant investment to acquire the business, and they have big plans for its future growth. With their expertise, industry connections, and passion for football, they aim to expand the business and develop innovative sports official products under the brand.

The business, Touchline Flags, has been operating for about 20 years and has been a leader in its niche market. After the passing of the original owner, Jamie saw an opportunity to continue building on the brand’s reputation. Having worked with successful entrepreneur Brendan McDowell at BPerfect Cosmetics, Jamie was inspired to venture into e-commerce and learn from Brendan’s expertise.

Jamie’s motivation to enter the business world stemmed from his desire to have his own business and his belief in the necessity of the product. He recognized the lack of competition in the market and understood the importance of passionate involvement in the industry. His vision is to provide a specific product that is essential in every football league around the world.

The electronic flags developed by Touchline Flags have a unique function. When pressed by an assistant referee, they notify the main official about a foul or an offside decision through a receiver on the centre referee’s arm. Currently, the company is exporting its products to several countries, including Sweden, South Korea, Saudi Arabia, the USA, and Germany. Its biggest selling point is the use of the product in the English Premier League, which adds to its credibility.

Jamie’s goal is to secure a deal with the Northern Ireland Football League, and he is determined to make it happen. He believes that the product’s utility extends beyond the top-flight leagues and can greatly benefit referees at various levels. His passion for helping referees and improving their experience is the driving force behind his business aspirations.

With the support of Invest NI, Jamie is looking to expand the business and create innovative products for football referees. He envisions a future where the company will diversify into equipment for different sporting officials. His extensive experience as a Fifa international referee and his involvement in various matches for Uefa have equipped him with valuable insights and a strong network within the industry.

Jamie’s journey from a young referee to a successful business owner is a testament to his dedication and passion for football. His determination to make a positive impact on the world of sports officiating is evident in his plans for the future. As he continues to officiate at the highest levels of football, Jamie is also making strides in the business world, shaping the future of sports officiating with his innovative approach and unwavering commitment.

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